This Blog is going to be an experiment in personal exploration. I plan to start advertising in a small town and this blog will be a testament to my experience. The tremors that make me fall, and the struggles I go through to pick myself back up. I have no idea what I’m doing, but I have a drive to better understand how advertising works. Not just the creative process, but also the research it requires to measure the effectiveness of ads and ad campaigns, what it takes to make an ad campain “go”.
All of the stops are being pulled–everything and anything I get tossed at me, from the flops to the ad chart toppers.
This is square one.
Go.
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